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Stacey Tobin

Branding and Passive Marketing for Freelance Medical Writers

Professional, Writing / By

I attended a session at the AMWA annual meeting today on marketing for independent healthcare communicators (a fancy way of saying freelance medical writers). Deborah Gordon (GordonSquared) and Brian Bass (The Accidental Medical Writer) gave two fantastic talks about the importance of branding your freelance medical writing/editing business and the power of passive marketing. Deborah …

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The Multidisciplinarity of Freelance Medical/Science Writing

Freelance, Professional, Writing / By

It was meant to be a funny status update–I mentioned on Facebook yesterday that I was spending my Saturday brushing up on neuroscience. As most people do, right? Then one of my fellow medical writers said something like, “Well, that’s part of our line of work, right?” It got me thinking that not only is freelance …

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