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2014 Retrospective

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So 2014. I started the year off in a panic. November and December were dismal and I was sure that this was the final downslope on the freelance rollercoaster. That there would never be another upswing. I don’t think I will ever get comfortable with the ebb and flow of freelancing. I love the freedom, and the ability…

Don’t Panic! Learn to Market Yourself.

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So I had an okay 2013. Didn’t do worse than 2012, but that’s not exactly an inspiring achievement. Plus, the end of the year was pretty slow. Scary slow. So it gave me plenty of time to think about what I am doing and how I am doing it. The majority of my clients are…

Diversifying vs. Finding a Niche

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So a long time ago, I wrote a post on the importance of finding a niche. It’s important, otherwise you run the risk of overextending yourself, maybe taking jobs that don’t quite fit your particular skill set and getting paid relatively little as a consequence of climbing the learning curve. However… I have also been…

The Pricing Saga

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I’ve been a full-time freelance writer/editor for a few years now, and a part-timer for a decade before that. Feels like I should have the pricing issues worked out, right? Nope. At the moment it feels as if I have hit a wall – pricing is tied to the growth of my business, and as…

Burning out and booting up

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It’s been a while – I’ve been busy. That’s an understatement, actually. I’ve been swamped. Overloaded. Overbooked. Overwhelmed. You get the picture. I don’t know what happened, but my schedule somehow went bonkers. Either I need a better project tracking system (any suggestions?) or I need to remind myself more often how many hours there are…

Moving your business (not recommended)

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So we recently moved – which means my freelance business recently moved.* Anyone who has moved can appreciate what a hassle it is to change your address for your utilities, your magazine subscriptions, etc. So I sorta figured that moving my business would also be a lot of work. I. Had. No. Idea. Beyond changing my…

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